Twenty Roll Box of Five-Flavor Lifesavers.
Raspberry-, watermelon- and blackberry-flavored "O's" replaced the traditional orange, lemon and lime. Pineapple and cherry remained in the new rolls. The new flavors were picked in Web-based promotion in which nearly 2 million consumers voted from February through April of 2003.
Manufacturer Notes: Chocolate maker Clarence Crane searched to find a sweet treat to withstand the summer heat better than his chocolate. In 1912 Crane produced Life Savers Pep-O-Mint candies with the unique idea of punching a hole in the middle of the mint. Because of their resemblance to life preservers the brand name Life Savers was chosen. Fruit flavored Life Savers were introduced in 1924 in Lemon, Lime and Orange. It was not until 1935 that the iconic Five Flavor assortment was created. The Five Flavors remained the same until 2003 when a campaign was launched for fans to vote on the new five flavors. Cherry, Pineapple, Raspberry, Watermelon and Blackberry won, but Blackberry did not last long in the mix – consumers demanded Orange instead.
Life Savers have become the #1 brand across non-chocolate candy and mints due to their great tasting flavors and unique candy-with-the-hole shape.
Other flavors include Peppermint, Spearmint, and Wintergreen.
Since their introduction, over 40 flavors of Life Savers have been created. They are enjoyed in over 140 countries across the globe. Brand lovers also have a choice of hard candies, mints, Sours, Gummies, Gummies Sours, Fusions, Sorbets and sugar free mints.
Nutrition Facts
Serving size 2 candies (5g)
Calories 20
Amount per serving %DV*
Total Fat 0g 0%
Sodium 0g 0%
Total Carb 5g 2%
Sugars 4g
Protein 0g
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